24 February 2014

Trunk Shows

The Stella & Dot business model is based around the premise of 'Stylists' like myself, buying samples of stunning jewellery and showcasing them at peoples' houses through 'Trunk Shows' and letting women try on the jewellery in a relaxed atmosphere before they buy it. Trunk Shows are the optimum way of showcasing Stella & Dot jewellery and accessories as you can't buy them anywhere, except on the website.

Ladies who host Trunk Shows are called 'Hostesses' and it costs them nothing, except whatever drinks and nibbles they want to serve their guests. They also get jewellery credit, a 40% discount on a minimum of two items and a free gift (the exact figures depend on how much the Trunk Show generates). Read here for exact details.

It's a no brainer really - why wouldn't you host a Trunk Show? It's a chance for you and your friends to see the amazing jewellery, whilst having a great, girly night in with your friends. You literally do not have to do anything except think of a few friends to invite and set a date for your Trunk Show. It's a different type of night in with your friends and there is no pressure on your guests to buy anything. To be honest, I would rather just showcase the jewellery and let the beautiful pieces do all the talking.

If any of you are interested in hosting a Trunk show (either in-person or online), then please get in touch with me as we are doing a great offer for March Trunk Shows and my dates are getting booked up pretty quickly in the lead up to the Summer collection release.









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